Real estate
Answer Sign Calls Even When the Office Is Closed.A real estate IVR that answers property questions by reference number.
Someone calling the number on a for-sale sign is your best lead of the week, and they often reach voicemail because it’s Sunday. This flow takes the property reference, reads the price and status, offers a viewing, and turns the caller into a lead attached to that property.
- Price and status read aloud
- Callers become leads
- Viewings sent to the office
How a call moves through it
- Reference keyed inFrom the sign or listing
- Property looked upAddress, price and availability
- Details read backAddress first, then price
- Lead createdAttached to that property
- Viewing requestsPut through to the office team
Buyers Call When the Office Is Closed.
For-sale sign calls come in evenings, weekends and the ten minutes someone spends outside a house they like. What they want to know is public and already in your system. The only way to reach it is a person who has gone home.
The price and availability are read back from your listings whenever someone calls the number on the sign.
The caller becomes a lead attached to a specific property, without anyone typing.
Callers about a sold home get similar listings by email. They have a budget and an area, and they’re ready to look.
Ten Steps from Sign Call to Booked Viewing.
Each step names the node it uses, so you can rebuild this flow in the call flow builder and change what you need.
Note Where They’re Calling from
Match State by Area CodeThe area code is a good first guess at which office and market, before anyone says a word.
Ask for the Reference
Playback AudioThe number on the sign or listing. Keep the prompt short; the caller may be standing in the street.
Take the Property Reference Number
Capture DigitsKeyed in from the sign. This turns an anonymous inquiry into a specific property.
Look the Property Up
Trigger WebhookFetch the address, the price and whether it’s still available from your listings system.
Branch on Availability
Match Webhook VariableAvailable, under offer and sold are three different conversations, and getting this wrong is the fastest way to annoy a buyer.
Read the Details Back
Playback AudioAddress, price and status, spoken from the lookup. For an evening caller, that may be all they wanted.
Create the Lead
Create LeadAn anonymous caller becomes a lead attached to that property, without anyone typing.
Send Similar Homes
Add to Email SequencesEspecially on the sold and under-offer paths. The home they called about is gone, so this is when they’re most open to others.
Put Viewings Through to the Office
Route to TeamThe call rings the office team, with the lead and the property already on the record.
What the Flow Remembers, and What to Watch For.
Variables the Flow Carries
Saved during the call and usable by every later step, including spoken messages and requests to your own systems.
PROPERTY_REF- What the caller keyed in from the sign
ADDRESS- Read back first, to confirm it’s the right home
PRICE- Read to the caller
AVAILABILITY- Available, under offer or sold, used to choose the next path
What to Watch Out for
- Read the address back before the price. A mistyped reference that confidently quotes the wrong home is a complaint, not a lead.
- Don’t let the sold path simply apologize. It’s the path with the most value in the whole flow.
Questions About This Flow, Answered.
What is a real estate IVR?
An automated phone line for property inquiries. Callers key in the reference from a sign or listing, hear the price and status, and can ask for a viewing or reach the office.
Can callers hear the price and availability of a listing?
Yes. A lookup step sends the reference to your listings system during the call and reads back the address, price and status it returns.
Do sign callers become leads in the CRM?
Yes. A Create Lead step makes a new lead from the caller’s number during the call, so the inquiry is on the record from the first ring.
What happens when the property has sold?
The flow says so, then sends similar homes by email. A buyer calling about a sold home still has a budget and an area.
Can calls go to the right office by area?
Yes. A Match State by Area Code step reads the caller’s state from their number, so each market can go to its own office team.
Does it handle after-hours real estate calls?
Yes. The lookup and read-back run at any hour. Add a business hours step to put viewing requests through to the team when you’re open and to voicemail when you’re closed.
Is this a call flow template I can change?
It’s a worked example. Every step names the node it uses, so you can rebuild it in the call flow builder and change the prompts, branches and lookups to fit. The builder also has ready-made starts, such as an auto attendant.
Can I build this call flow on the free trial?
Yes. Call flows come with every seat, and the 14-day free trial needs no credit card. Draw the flow, walk a test call through it, then publish it to your number.
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Turn Sign Calls into Leads, Even on Sunday.
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